Imago Theory

Imago Relationship Therapy: Transforming Conflict into Connection

Developed in 1980 by Dr. Harville Hendrix and Dr. Helen LaKelly Hunt, Imago Relationship Therapy is a powerful approach to couples counseling that turns conflict into opportunities for healing, growth, and deeper connection. It emphasizes the idea that relationship struggles aren’t just obstacles—they’re pathways to transformation.

The term “imago,” from the Latin word for “image,” refers to the unconscious mental picture we develop as children of what love should look and feel like. These early experiences shape our expectations and sensitivities in adult relationships. For example, someone who grew up feeling criticized may be especially sensitive to even minor criticism from their partner. Similarly, unresolved feelings of abandonment or neglect often resurface in adult relationships.

When these core emotional wounds are repeatedly triggered by a partner, they can create doubts and confusion about the relationship. However, Imago therapy teaches that these painful moments are not signs of failure; they are invitations to heal.

By learning to truly understand each other’s feelings and unmet childhood needs, couples can shift from unconscious reactions to conscious empathy. This process fosters a “Conscious Relationship”—one built on mutual respect, emotional safety, and genuine understanding.

Why do we fall in—and out of—love?

What’s really happening when couples fight?

To understand the hidden dynamics of romantic relationships, we must look at human development—how we grow, adapt, and relate to the world.

At birth, we enter life in a state of natural joy and wholeness. If our caregivers are responsive, nurturing, and emotionally present, we feel safe and connected. However, no parent is perfect. Even in loving homes, caregivers can be tired, stressed, distracted, or emotionally unavailable. These inconsistencies create disruptions in our sense of safety.

As children, we don’t understand why our needs aren’t met—we just feel fear or pain. In response, we develop coping mechanisms: some of us cry for attention, while others shut down emotionally. Over time, we also learn which behaviors are acceptable and which are not. To be loved and accepted, we begin to hide or reject parts of ourselves.

The result? We lose touch with our true, whole selves. Some of us experience “good enough” parenting and adapt reasonably well, while others carry deeper emotional wounds. But all of us, in some way, are shaped by early emotional gaps—and these wounds often remain buried in the unconscious.

Outwardly, we may appear to be functional adults, but emotionally, we still yearn for the aliveness and wholeness we once knew.

That’s where romantic love comes in. When we fall in love, it feels like we’ve rediscovered that lost joy. The world feels vivid and full of possibility. We feel seen, safe, and alive. We lower our defenses, becoming more open, loving, and spontaneous.

But as the initial euphoria fades, old wounds begin to resurface. The person who once made us feel whole can inadvertently trigger our deepest insecurities. This is where many couples get stuck—but it’s also where healing begins.

Imago Relationship Therapy helps couples navigate this journey with awareness. Rather than avoiding conflict, it encourages partners to lean in—with compassion, curiosity, and courage—so they can heal old wounds and build a love that is grounded, enduring, and real.


©Real Counselling and Psychotherapy